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To Be Olivia Palermo for a Day

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At 6 a.m.: Shine Bright

I start my morning with a session at Tracy Anderson Method. That’s one hour when I can clear my mind and just feel really good and not see anyone on a phone. I try to be as healthy as possible, so for breakfast I’ll have berries—antioxidants help the skin—with juice and frozen yogurt in a smoothie. I also love avocado. The NutriBullet is great!

At 8 a.m.: Dress Up

I usually dress for whatever I’m going to be doing that day. There’s always a bit of an eclectic tone to what I wear, but I also incorporate a polished element, with accessories or color, even if it’s in a subtle way. When I’m on the road, everything has a structure to it whether it’s a bag or a blazer.

At 10 a.m.: Log On

I juggle emails to Europe with everything we’re working on for oliviapalermo. If we have a photo shoot, I’ll handle dot-com in the afternoon. But basically, it’s nonstop until 6 p.m.

At 1 p.m.: Boarding Pass

I’m viral. There is no one specific place where I work because I travel so much. I’m actually home in New York only 160 days of the year (I counted!), which means I spend a lot of time organizing. I have such a good system now, and I never under- or overpack. I might just take a pair of leather pants and a few sweaters so I can restyle them in different ways. It forces you to keep a fresh eye and not get stuck in a uniform. And you know what? I realized that wherever I go, I can stop in at Zara. There’s always a backup. Sometimes it’s nice to travel light because you never know what you might find to bring home.

At 4 p.m.: In the Mood

Once a month I go to Seattle to work with Tom Young, Nordstrom’s senior design director, on the Chelsea28 collection. I’ll take my ideas and notes and a lot of images I tear out of editorials. We often have the same inspirations just by coincidence. I visit the stores to fool around with the mannequins and introduce myself to sales staff. I’m super-proud of the collaboration. When I see a girlfriend of mine wearing one of the pieces, it makes me so excited.

At 6 p.m.: Off Switch

I don’t go out that much, unless it’s during the holiday season or Fashion Week. Otherwise I’m at home in Brooklyn with Mr. Butler and Johannes [her dog and her husband, respectively]. We love playing tennis along the East River and watching Wimbledon and the U.S. Open. To be with friends, you have to find a balance. It’s all about time management.


Life is too short not to try something professionally that you think you will love. If you find out you don’t like it, you can always change and go back to something else. Me? I fell into what I do, but I really love it, and I wouldn’t change it for the world.


I’m getting into amazing coffee-table books, particularly ones on jewelry. My favorite is Jewelry by Suzanne Belperron, by Patricia Corbett and Verdura jewelry owners Nico and Ward Landrigan. The history is incredible to see, especially given how forward-thinking Belperron was for her time.


I enjoy skiing and have always wanted to try the slopes of Chile during the summer.


With all my travel to the West Coast this year, I have found a few gems in Seattle and in San Francisco. My current favorite is Sushi Ran in Sausalito, which reminds me of my goto in New York, Sushi Nakazawa.


I am dying to see Hamilton on Broadway. It’s very popular, it seems. While [Tony Award–winning creator] Lin-Manuel Miranda has left, I know it will still be genius.

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